The New Green Dream Team: Shaq and GreenHouse Take Ethanol to New Heights

Shaquille O’Neal, basketball superstar and living legend has added a new element to his already impressive resume with his investment and support for GreenHouse, the exclusive microfueler distributor in Southern California and Arizona.

On August, 6, Shaq attended a demonstration of the microfueler at the home of GreenHouse CEO Chris Ursitti in Pacific Palisades, California to show his support for the new clean and green technology.

Once known as the Big Diesel, he has changed his title to the Big Ethanol. "They showed me how it works, and it was great," said Shaq, who is having a microfueler, which takes organic waste and converts it into ethanol, installed in his own house.

"His image, likeness and respect is phenomenal," said Sean Entin, GreenHouse managing partner. "This guy has a huge following. He's about the community, about family, about giving back. He's looking to give back to environment, clean up what we've created. He's an investor - the first investor, actually - and having him behind us is great."

Receiving coverage from national sources as well as local outlets, GreenHouse and its initial investor, Shaquille O’Neal, continue to garner media attention as both partner together to reduce the carbon footprint of America. And for Shaq’s size 23 shoe, the potential energy savings are immense. Click on the following links to read more!

• Los Angeles Times - Print
• Los Angeles Times - Blog
• Orange County Register
• Los Angeles Daily News
• ESPN
• USA Today
• Daily Breeze
• Autotropolis
• Cars.com
• International Business Times
• New York Sports Journalism
• Yahoo News
• DOMESTICFUEL
  

About GreenHouse

GreenHouse is an alternative green energy company based in San Diego, California. The company is an exclusive distributor for the E-Fuel MicroFuelerTM, which is the world’s first non-combustion ethanol micro-refinery system that combines fuel delivery systems with an ethanol production unit. EFuel is run by Tom Quinn, the inventor of the Nintendo Wii controller and former President of Novell. The Company also offers consumers effective home improvement products that not only improve the environment, but also reduce energy bills and maintenance expenses. The company offers a diverse product line that includes ‘on-site, off-the-grid’ power plants, Envision Solar, GreenFiber insulation, CoolWall exterior coating, and several lines of energy-efficient windows.

The E-Fuel100 MicroFueler™ is the world's first portable ethanol micro-refinery system; it replaces the traditional ethanol reflux column system with a solid state distillation technology, making it possible for homeowners and small businesses to safely and cost-effectively create their own fuel, on-site.