Radiant Barrier

Package Level: 
Gold

Heat is transfered in three main ways. Convection is through the air. Conduction is by objects touching each other. And thirdly, by radiant energy. Insulation slows down the transfer through conduction. If you put your hand near a hot pan just off the stove, heat "radiates" off. This type of energy is more effectively reflected by a radiant barrier than slowed by insulation.

Benefits: 
17% lower HVAC costs
Used in conjunction with traditional insulations
Reflects heat
Easy to retrofit in existing homes